Who I am.
What I do.


A small business owner, just like you.

It might surprise you to know that I didn’t set out to become a leading social media strategist in Nova Scotia. I started as a market researcher for small businesses and not-for-profits across Atlantic Canada, providing business owners with information on how to market their business.

Like you, I started my business from the ground up. And just like you, I wondered how to leverage social media to boost my business and get new clients. Once I saw the power of social media being leveraged first-hand, I invested time in learning every angle to social media marketing.

When I applied these skills to my business, everything changed. I shifted my business to work exclusively with social strategy and started providing fellow business owners the expertise I’d gained for my own small business.

These days, I’ve grown my business into an international company serving clients across Canada and the US.


Create Your Own trending content.


We’re not for just anyone.

One thing that has come from so many years of experience in this field is knowing that the services we have aren’t for everyone. We work best with entrepreneurs who have at least 2-3 years of experience, well defined goals, and have proven the concept of their business.

Our clients know, at least generally, who their target audience is. They have been on the ground talking to their customers face-to-face and understand how they serve their audience’s needs.

Once you have yourself established, all that’s left is to make yourself known.

And that’s where I come in. I work with my clients to:

  • Understand what type of content works well, and what isn’t working at all.

  • Gain confidence in your brand voice and how you come across on social media.

  • Bring out your natural creativity; the spark that led you to build your business.

  • Think outside the box to create engagement that is truly representative of your business and who you are.

Video content.
Social Strategy.